Opportunity How it works Reach Progress Book early access

FOUNDING PARTNER PROGRAM · SEPTEMBER 2026

Your showroom.
Anywhere.

A secure, glass-enclosed mobile display that puts a real vehicle in front of hundreds of thousands of people a week — roadside, at events, wherever your audience already is.

Reserve a founding slot See how it works

330K

daily passings, top sites

100+

sites identified nationally

<15min

one-person deploy

Final render shown. First unit is in build now — deploying to Perth Q3 2026.

The opportunity

New models deserve more than a showroom floor

Traditional out-of-home

AI-generated imagery of overseas models

Slow to deploy, impossible to move

Premium prices for static, single-format placements

No direct customer engagement

The Boxx

✓ Real vehicles in a premium glass display

✓ A fraction of the cost of traditional OOH

✓ Deploy in days — roadside, events, anywhere

✓ Scan-to-engage technology built in

How it works

From brief to roadside in days

A Boxx is a secure, mobile, glass-enclosed display on a tri-axle trailer. Your team delivers the vehicle — the Boxx does the rest.

Choose your locations

Select from 100+ identified high-traffic sites nationally. Book your dates and receive your access code and instructions.

Deliver your vehicle

Drive or ship your demonstrator vehicle to the Boxx location. Your vehicle, your team, your schedule.

Load and deploy

Enter your code. Doors open, deck lowers. Drive in, press deploy. One person, under 15 minutes.

Engage and convert

Passers-by scan the BoxxCode, book a test drive and connect directly with your dealership.

The numbers

Built for reach

330K

daily vehicle passings at premium sites

100+

high-traffic sites identified nationally

brands in market — new or incumbent, be unmissable

24/7

secure, lit, unmissable — roadside or at iconic events

Progress

Building now

Australian-owned, designed and engineered.
Our first production Boxx is in build and deploying mid-September 2026.

Completed

Company established. Prototype designed. Seed capital secured. Manufacturer engaged.

Now

First production Boxx in build. Tri-axle trailer platform with integrated tilt-tray and glass enclosure.

Q3 2026

First Boxx arrives in Perth. Brand partner trials commence.

Q4 2026

Fleet build commences. Expansion to Melbourne and Sydney.

Get in touch

Let's talk about your next campaign

Whether you're a brand seeking a new way to reach Australian audiences, or a dealer group ready to put your latest models in front of hundreds of thousands daily, we'd like to hear from you.

Founding partner pricing for September launch cohort

First site walkthroughs available on request